For trade associations

We transform industry data into member benefit platforms for trade associations

Your members already file the data — regulatory reports, standardized submissions, industry surveys. We build the analytics platform that turns it into something they will actually open, you put your brand on it, and your members get it as part of membership.

Make member value measurable.

Turn industry data into a member benefit that members can use—and associations can measure.

  1. 01

    Useful to members

    Peer benchmarking and industry insights that individual organizations cannot easily reproduce alone.

  2. 02

    Visible to the association

    Measure adoption and engagement across members, segments, and reporting periods.

  3. 03

    Defensible to leadership

    Show concrete evidence that members are receiving and using a specific membership benefit.

Every session, benchmark, and report can generate measurable evidence of member engagement.

The CUFPD dashboard comparing Return on Assets for a peer group of credit unions across eight quarters.

CUFPD — built for America's Credit Unions

Already proven in the credit union industry

Regulatory history
15+ yrs
Financial ratios
50+
Structured data
200 GB
Every federally insured credit union
U.S.

UpTahr turned public NCUA data into an association-branded analytics platform for credit union leaders.

The platform

What your members get on day one.

Industry data flows in, is benchmarked, reaches members under your brand, and returns to you as insight.

  1. Data

    • Industry data ingestion

    Public and regulatory filings your members already submit, normalized and kept current.

  2. Platform

    • Benchmarking engine

    Each member compared against meaningful peer groups by size, type, and region.

  3. Member experience

    • Member portal
    • Branded reports
    • Scheduled delivery

    Under your brand, signed in through your membership system, arriving before board meetings.

  4. Association intelligence

    • Engagement analytics

    Who uses it, how often, and in which segments — evidence for renewal.

The model

Your platform. Our infrastructure.

Your association controls the member experience. UpTahr operates the technology behind it.

Your association

  • Brand
  • Member relationships
  • Member data
  • Product approvals

Sits between you and us

Your member platform

Your branding
Your configuration
Your member experience

UpTahr

  • Software
  • Data pipelines
  • Hosting
  • Maintenance
  • Platform improvements

Maintenance, hosting, and improvements are ours.

Built for continuity

  • Data export
  • Source-code escrow
  • Fallback license protection

How it works

See your platform before you buy it.

We start with your industry's real data and build a working prototype before asking your association to commit.

  1. 01

    Prove

    Working prototype

    Built with real member data

    Prototype first. Contract second.

  2. 02

    License

    Association platform

    Hosted and maintained by UpTahr

  3. 03

    Embed

    Membership benefit

    Your brand, members, and channels

  4. 04

    Extend

    Premium services

    Optional additional capabilities and revenue

04 — Extend

Expand the platform without paywalling the member benefit.

The core member benefit remains included.

Every premium offering is optional for members and subject to your association's approval.

Base platform

Included association member benefit

Members who need more

Optional premium modules

  • AI-assisted analysis
  • Deeper benchmarking
  • Custom analysis
  • Regulatory or scenario modeling

Premium purchase

Association

New non-dues revenue

UpTahr

Software and platform operations

Flagship

CUFPD, built for America's Credit Union.

Before

A credit union executive downloaded dense NCUA call report exports, built their own formulas in a spreadsheet, and assembled peer comparisons by hand. Hours of work, error-prone, and out of reach entirely for institutions without analytics staff.

After

Instant, accurate benchmark reports delivered through a member-authenticated portal under the association's brand.

Years of regulatory data
15+
Financial performance ratios
50+
Structured database
200GB
Coverage
Every federally insured credit union in the U.S.
The quarterly values table from a CUFPD benchmark report.A page of the CUFPD-generated benchmark report showing membership growth, share growth, loan growth and ROAA against asset class and national averages.The CUFPD dashboard comparing Return on Assets for a $100M–$500M credit union peer group against Navy Federal across eight quarters.
A benchmark report generated by CUFPD. Figures are public NCUA call report data, published with permission from America's Credit Union.